About Us

Finding Inspiration in Every Spin

At Wheel Style, bikes are more than just wheels, they're a way to inspire, empower and express. We fused BMX culture with creativity in our workshops that gets kids and teens in and around London riding boldly, building confidence and thinking outside the box. From our jaw dropping stunts, safety bike hacks or just discovering new ways to move on a bike, Wheel Style is where play meets purpose.

Founded in early 2023 in the heart of London, Wheel Style was born from a passion for BMX, creativity, and community. What began as a bold idea to bring BMX stunt displays and hands-on workshops to schools, youth groups, and public events quickly grew into a movement that’s inspiring young people across the city, designed to connect, challenge and uplift young riders.

Our Story

Wheel Style Company

Wheel Style was founded in 2023 by Yinka Thomas, a passionate BMX rider, educator, and community builder based in East London.

What started as a grassroots initiative combining stunt displays with inclusive workshops quickly evolved into a movement that’s inspiring young people across boroughs like Newham, Hackney, and beyond.

Yinka’s journey blends professional stunt riding, teaching in SEMH schools, and deep community engagement. With years of experience supporting children with additional needs, Yinka saw BMX as a way to build confidence, spark joy, and promote active lifestyles. That vision became Wheel Style.

What We Do:

BMX Stunt Displays: High-energy shows that wow crowds and showcase flatland tricks, flips, and freestyle creativity for any occasion.

One-to-One Sessions: Personal coaching that builds trust, skill, and self-belief especially for children with additional needs.

Bike Fix Workshops: Hands-on sessions teaching practical repair skills, teamwork, and independence.

After-School Clubs & Camps Community Events: Fun, inclusive spaces where young people can ride, learn, and grow.

We believe BMX is more than a sport. It’s a tool for confidence, connection, and self-expression. Through our high-energy stunt shows and inclusive workshops, we’ve created spaces where children and young people can learn, laugh, and push their limits safely and proudly.

What Makes Wheel Style Different:

Fully inclusive approach, with expertise in SEMH and additional needs

Professional, engaging delivery that builds trust and excitement

Strong focus on safety, wellbeing, and positive behaviour

Creative, memorable sessions that leave a lasting impact

The ONLY cycling based company providing BMX Flatland coaching sessions in and around London

A mission-driven commitment to empowering young people across London

In just our first year, we’ve:

Delivered BMX stunt displays that wowed crowds and sparked curiosity

Run one-to-one sessions and bike fix workshops that teach practical skills and build trust through partnership with London Royal Docks.

Partnered with schools, councils, and community groups across London from Newham to Hackney and beyond

Made BMX accessible to children with additional needs, ensuring every session is inclusive and empowering.

Team members who have history of being a teaching assistant or teacher curriculum in schools.

Our mission is clear: to ignite joy, build resilience, and promote active lifestyles through BMX. Whether we’re flipping through the air or fixing a flat tyre, every moment with Wheel Style is about growth, creativity, and belonging.

Our Values

Inclusivity: Every child deserves to feel seen, supported, and celebrated regardless of ability or background.
Creativity: BMX is an art form. We encourage expression through movement, creativity, and progression.
Empowerment: We build confidence through challenges, mentorship, and achievement.
Professionalism: From supplier registration to safeguarding, we operate with integrity and care.